Last
Friday Sydney's creative team (Richie, Mark, Catherine, Luke and Nick) attended
the Create Awards Ceremony in Melbourne.
The
Awards showcased some of Australia's leading design talent with categories for
Print, Interactive, Illustration, Motion, Packaging, Typography, Website,
Photography and Identity Design.
The overall winner was an Identity Design for an art installation event in Melbourne called 'Kubik'.
Kubik: http://kubikmelbourne.com/
M&a Creative loved some of the animation, especially the pieces for Fox Classics that used bold, minimalist graphics to communicate
classic films.
See some for yourself here: Link to Fox Classics: https://vimeo.com/33951933
They were also struck by some of the typographic work - Josip
Kelava's 'Metropolis 1920' was particularly beautiful and won the Award for
Typography.
The
team was impressed by some great design work but it would have been nice to
have a little more background on the work we saw or to know the Single Minded
Proposition (SMP).
Over
the weekend the team had time to wander Melbourne's graffitied laneways, eat
delicious Japanese food, visit the Australian Centre for The Moving Image and
peruse the shops of Brunswick Street. Melbourne charmed and inspired us with
her culture, food, shopping, great bars and chilled-out vibe.