Tuesday, December 27, 2011

Great Story about Jacqui!


This article was published about Jacqui.

Thursday, December 15, 2011

EMC & M&a's Day on the Green

After an Aussie BBQ and full bellies all round we hit the green for some bowling action. Branching into our aptly named teams, Kiss the jack, Rocknbowler, lucky strike and Cut the grass, we soon formed an allegiance within our teams and the competitive streak in all of us was slowly exposed. There were some "blockers"some "draw shots" and plenty "Dead bowls" but the action didn't stop there. As it got to sudden death Cut the grass took out the title and very humbly at that!.Kiss the Jack came in third with their team member Sara taking home the horses ass award!
The prize pot didn't stop there. Check out some of the award winners below.


Best Bowling Style awarded to the person with the most unique bowling style went to Betsy.











"Loch Ness Award" for whoever's ball is least likely to be found close to the white ball was awarded to Davina.

















The Rookie Award for someone who has never played lawn bowls before but is actually good at it went to Sarah G













Thursday, December 8, 2011

Spotlight On

Spotlight on is the exciting new feature of the M&a Blog. Each article will see us delve into the life, loves and all round wonderful minds of an M&a employee. What better person to kick off with than Glenn Whitehead M&a's newly appointed Creative Director, or as we affectionately know him GlenNNNNNNN. And while he has his finger firmly on the pulse and throughout his career has achieved feats most Creatives only dream of his greatest achievement is still his 8 week old son Sam. I sat down with Glenn and got into his mind (it's really crowded in there!!) Check out what we talked about.




"It's a Bird, It's a Plane, It's Glenn on a Cruzin' Cooler!"

How long Have you been at M&a?A little over 4 years



What is the work that you are most proud of? I think the Audit Bureau Re-brand was great. It was a strong simple concept executed well and it is standing the test of time well. Still fresh looking and looking like it will stay that way for years to come. That said I'll probably be most proud of the project I'll do next.





What are your Hobbies and interests? Surfing, Climbing, Travel, Architecture and design as a whole.


Describe an interesting Milestone in your life My first trip to Mexico with my now wife was a real eye-opener and hooked me on travelling. We covered everything from 5 star resorts to a 3 walled stick hut in the jungle surrounded by spiders the size of your fist!

Who is your favourite Photographer/artist/ actor or inspiration?David Downton, Fashion Illustrator for Vogue. In a handful of brushstrokes he can create the illusion of detail effortlessly. you can check out his work here http://www.daviddownton.com/


What are some challenges you face in your job?Switching off after hours and letting the brain "Punch-out" at the end of the day


What would you have been if you did not work in Marketing and Advertising?I would be doing something with architecture inside or outside



Any extra curricular activities?At the moment babysitting my 8 week old son

Wednesday, December 7, 2011

The M&ail Repoistory

As the year comes to an end and we wrap up another fabulous and successful year lets have a look at some highlights (and low lights) in Marketing and Advertising from 2011.







Take a look at this article on seven young companies that turned heads in 2011
http://www.openforum.com/articles/7-young-companies-that-turned-heads-in-2011?extlink=em-openf-SBdaily

This is a great article exploring the biggest Social Media Blunders of 2011.
http://adage.com/article/special-report-book-of-tens-2011/marketing-s-biggest-social-media-blunders-2011/231503/

And for all those avid Facebook uses (most of you) it might interest you to know the top 10 most discussed topics by Australias on Facebook for 2011....



Planking

Cyclone Yasi

Census

Death of Osama Bin Laden
Skillex

Victorian Floods

Daniel Morcombe

Charlie Sheen

Death of Amy Winehouse

Cadel evans

One for the Boys! It's pointless but fun! send it sky high! http://www.devastatingexplosions.com/

How's this for a new creative Idea?!It's a water powered alarm clock that works by converting the ions in water into clean energy power....Amazing! Check out their range http://www.bedol.com/

Mobile communication, The potential is limitless. This short video explores the potential power of the mobile phone and the opportunities for the future





And because we love Blogs here's an exciting and very interesting article on how not to ruin your Sales Pitch. Taken from a fellow blogger Josh Linkner, Check it out.. it might just save your pitch! http://www.fastcompany.com/1799088/5-disaster-moves-to-botch-your-pitch

Friday, December 2, 2011

Not just for Men!

We just couldn't resist sharing this little Gem that's come out of JWT london and shot by Rankin. Without giving too much away, Blokes if you don't want to touch yourself by the end of this Ad you're just not getting it!

The M&ail Repository

Well you wouldn't believe some of the things we've stumbled across this week, from Disturbing Facebook statistics to giant shrines to "Matt" it's all in a days work for the team at M&a. From the inspiring to the disturbing it's a crazy old world out there and M&A are here to document it. Come on the journey into the wild and wonderful world that is Marketing and Advertising and see it through the eyes of M&a. Stay tuned for an interview and feature article on M&a's newly appointed Creative Director Glenn Whitehead.




Oh Now this is Disturbing!
A social media survey into the habits of Australians and their activity on Social Media has uncovered some disturbing results! Some Aussies (2.8% to be precise) would stop during an "intimate moment" to respond to a Facebook update or a tweet. It isn't surprising to note that 64% of them are men! 885 people aged between 18 through to 70 and beyond were survey and the results are startling! Other results include 3.2% have admitted to stopping and using Facebook in a "Place of worship". This really does make you stop and wonder how on earth did we cope without the modern day necessity that is Facebook!


For a full look at the disturbing statistics from this survey take a look at
http://mumbrella.com.au/index.php?s=aussies+stop+sex


Written by Sally Jordan-Watt information and article sourced from mumbrella




So you think you can Facebook?

Brands and Marketers even those of the top names such as google, Microsoft and Starbucks are struggling to derive value from their Facebook presence. According to a new study by Forrester Research the survey of over 500 United States and European marketing professionals found that most were failing to use Facebook to its full potential. This is apparently due to a lack of focus an understanding of Facebook, the resources available on it and its measurements.


One of the giant face's of Social Networking, Shona Mackin, who is chief engagement officer of the Facebook agency Socialface, agreed that brands' Facebook pages were often neglected.This emphasises that building a Facebook presence is a long-term process as explained by Shona Mackin

"It’s not about creating a great looking logo, or a running a one-off campaign - things that traditionally marketers have been excellent at. It’s about having a conversation, being social, and demonstrating that you’re a company worth doing business with."



And with saying this to all you employees who are secretly on Facebook during work time hours or even those who have convinced their co-workers/boss that it is for the benefit of the company, get off Facebook and do some proper work with statistics behind it that show that your a benefit to your place of work.



Written by Edward Quant with information and image sourced from Adnews


Custom Paper Toy Creations



If you love paper creations as much as i do check out these paper creations that i stumbled across. They are colourful creations from a Missouri based Artist, Matt Hawkins, who has been dabbling in paper creations since 2007. He is featured in this months Creative Review (UK issue) and you just can't help but love his work. Find the full article at http://creativereview.co.uk/cr-blog/2011/november/paper-toys-custom-paper-toys/ and if you really love what you see you can follow Matt at http://www.custompapertoys.com/



Coke It's everywhere


The share a coke campaign that sees peoples names being put on coke bottles has been a phenomenal success. Weather you love it or loath it Ogilvy is onto a good thing. There really is no escaping it. The latest addition is this giant billboard at Kings Cross. I couldn't help taking a Snap on my way home yesterday.






Bringing Social Media to your events



Boy did we find a little Gem in this article. There's no escaping social media these days so the best thing to do is embrace it. As explored earlier in the blog if used the right way social media can reap many benefits for your company and your clients. Have a look at how you can bring social media to your event through this article from Linkedin.